What is the Difference Between Bounce Rate and Exit Rate?

What is Bounce Rate?

Bounce rate is a traffic analysis metrics that represents the percentage of users came on a particular page of your website and left from that page without going to any other page on your website.

What is Exit Rate?

Exit Rate is a traffic analysis metrics which represents the percentage of users who visited few pages on your website and left from a particular web page. This metrics represents from where most of the visitors of your website are leaving their journey.

4 thoughts on “What is the Difference Between Bounce Rate and Exit Rate?”

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